Brand · Website · 2026
Enterprise Device Security
A flexible identity and website built for consistent use across every enterprise touchpoint.
DeviceFence
Industry
Enterprise security
Services
Brand identityWebsite designDesign system
Platform
Web
Tools and Technologies
Figma
Overview
Designed for consistent application across digital product, website, social, and presentation materials.
The challenge
The brand looked different in every context, weakening recognition and slowing down the team that had to produce material. There was no consistent mark or shared system, so every new asset, deck, or page started from a slightly different visual baseline instead of a shared one.
Result
A practical identity system gave the team a faster, more consistent way to create branded materials across key customer touchpoints.
One recognizable identityFaster asset productionReusable brand templates
Brand identity
Built from scratch, a mark, color system, and type pairing designed to hold up across a dashboard, a website, social, and print, without needing separate rules for each.
Website
DeviceFence had a basic website in place before this project, functional, but not built around the new identity or a clear customer journey. We redesigned it around the new brand system and a clearer path from product understanding to inquiry.
Page structure
Rather than building a multi page site, we established a lean 2-page system: a comprehensive landing page to capture interest and a dynamic feature layout template to detail specific capabilities. This layout guides enterprise buyers directly through platform value, feature breakdowns, social proof, and FAQs straight into conversion.
Home/Landing PageFeature TemplateCapabilitiesSocial ProofFAQsConversions
Design system
The brand system was translated into reusable website components, including capability cards, security proof modules, device coverage tables, resource links, and consistent connection points, so new pages could be assembled from the same system instead of designed one-off.
Primary
Control Violet
#6b2fd7
Background
Deep Signal
#1b0151
Heading
Night Shield
#1a1632
Description
Graphite
#515151
Primary type / Plus Jakarta Sans
Aa
Every device, under control.
400 / Regular500 / Medium700 / Bold
One family / Complete system
Regular: body and supporting copy
Medium: controls and emphasis
Bold: headlines and moments
Key screens
The responsive website presents device visibility, endpoint security, compliance, and deployment workflows, with a clear path from product understanding to inquiry.
Approach
Audited the existing site and fragmented brand materials, then defined what "consistent" needed to mean across product, web, social, and presentations before designing anything new.
Outcome
Consistent product experience
A unified design system keeps the product, website, and supporting touchpoints consistent.
Clearer product communication
Structured content makes device management features easier to understand and navigate.
Stronger path to action
Clear hierarchy and calls to action guide users from product discovery to demo or enquiry.
Let's Talk
Tell us what you're trying to achieve, what's getting in the way, or where you're not sure what to do next. We'll bring a different perspective.
Let's build what matters.
Start a conversation